Problem

Where most brands fall down

Logos that don’t scale or feel inconsistent

Colours and fonts that don’t quite work together

No clear structure for how to use things

Looks fine on Instagram, but not on a website

Sound familiar?

A lot of the time, it’s not that your brand is wrong… it just hasn’t been set up properly. You might have a logo you like, colours you’ve been using, or something pulled together in Canva. It works…until you try to build a proper website around it.That’s usually when things start to feel a bit off.

What I offer

Simple branding, done properly

Option 1

Brand tidy-up

If you’ve already got something in place, I’ll clean it up and make sure it works properly across your website and marketing.

Option 2

Brand refresh

We keep the essence of what you have, but refine it so it feels more polished, consistent and considered.

Option 3

Full brand

If you’re starting from scratch or what you have isn’t quite right, we can build something new. But only when it’s genuinely needed.

Solution

What this actually gives you

Logo

A flexible logo suite that works everywhere (primary, secondary, icon)

Colour palette

A considered colour systemthat reflects your brand and works across digital + print

Typography

A clear type pairing that keeps everything consistent, readable and professional

Image direction

Guidance on the look and feel of your visualsso everything feels cohesive

Brand elements

Supporting graphics, patterns or design details to give your brand personality

Simple brand guideline

An easy-to-follow guideso you (and your team) know how to use everything properly

If you need extras like social assets, business cards or presentations, I can sort those too.

FAQs

Here you’ll find answers to the most common questions about branding. If there’s anything else you’d like to know, just get in touch.

How long does branding take?

Timelines vary depending on scope, but branding projects typically take a few weeks from start to finish.

Do I need branding before a website?

Not always, but having clear branding makes the website process smoother and more effective.

Can you work with my existing brand?

Yes. A brand refresh is designed specifically for improving and refining existing branding.

Do you offer logo-only projects?

I focus on branding that works as a complete system. Logo-only projects aren’t usually the best fit, but a brand refresh may be a good option depending on your needs.

Branding built to support your website